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To build and nurture relationships, developing and maintaining a strong, positive relationship between the community and the organisation or brand.
To establish an interactive, scalable, and user-friendly environment that fosters engagement, collaboration, and knowledge sharing among community members. The platform should serve as a centralised hub where members can connect, communicate, and access resources, while supporting the organisation’s goals, such as brand loyalty, customer support, innovation, and community growth.
To establish an effective and efficient support system that provides timely and accurate assistance to end-users, enhances customer satisfaction, optimises the use of resources, and contributes to the organisation's operational efficiency.